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    Home»Crypto Education & Guides»Amazon Walmart Stablecoin Plans: Legal Barriers & Retail…
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    Crypto Education & Guides

    Amazon Walmart Stablecoin Plans: Legal Barriers & Retail…

    Sam Boolman | Crypto Enthusiast and WriterBy Sam Boolman | Crypto Enthusiast and WriterJune 15, 2025
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    Amazon and Walmart Stablecoin Plans Face Legal Barriers in the US

    Amazon and Walmart are working on stablecoin tasks to improve payment systems. Sources told The Wall Street Journal that both companies are considering introducing their own digital currencies or joining a stablecoin consortium. Their goal is to decrease expenses and prevent intermediaries like Visa and Mastercard. Using stablecoins could help the business process payments directly. Blockchain-based systems allow faster and cheaper transactions by eliminating third-party services.

    Retailers Aim to Bypass Traditional Card Networks
    The move by Amazon and Walmart to consider stablecoins comes as part of a broader shift in retail. Stablecoins allow merchants to settle transactions almost instantly. Sources close to the matter said both firms are assessing how digital assets can streamline payments at scale. Unlike bank transfers, stablecoin payments do not rely on clearing houses or card processors. Stablecoins also help reduce the risk of chargebacks and processing delays. These features are especially beneficial for large enterprises handling numerous transactions daily.

    GENIUS Act Targets Non-Financial Stablecoin Issuers
    The United States Congress is reviewing the Guiding and Establishing National Development for US Stablecoins Act, or GENIUS Act. The legislation may prevent non-financial companies from directly issuing stablecoins. The bill has passed committee and is awaiting a full Senate vote. It proposes stringent regulations for stablecoin reserves, issuance rights, and consumer protections. Amazon and Walmart are not chartered banks. Under the current bill, they would not be allowed to issue stablecoins unless they obtain regulatory approval or operate through a banking partner.

    Regulatory Agencies Involved in Approval Process
    To comply with the GENIUS Act, Amazon and Walmart may need to establish or acquire a financial entity. This entity would require clearance from the Federal Reserve, FDIC, and United States Treasury. Alex Thorn from Galaxy Digital mentioned that the process entails several steps. Currently, neither Amazon nor Walmart has disclosed details about blockchain partners or payment systems involved. There are no filings or licenses listed publicly.

    Stablecoin Market Reaches $251 Billion
    According to DeFiLlama, the stablecoin market is now valued at over $251 billion. Major tokens include Tether (USDT), USD Coin (USDC), and DAI. A stablecoin from Amazon or Walmart would bring these assets into mainstream retail. Regulatory conditions will likely shape the outcome of any corporate stablecoin launch. Their interest reflects the growing role of stablecoins in payment infrastructure, especially in high-volume retail systems.

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    Sam Boolman | Crypto Enthusiast and Writer
    Sam Boolman | Crypto Enthusiast and Writer
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    Sam Boolman is a contributing writer at ChainIntel.org with a long-standing interest in cryptocurrency, blockchain technology, and emerging financial trends. A self-directed trader who actively invests his own capital, Sam follows the markets closely and brings a hands-on perspective to the fast-paced world of crypto journalism. With a background in business and digital media, Sam has written across a variety of sectors including tech, startups, and online finance. His curiosity and enthusiasm for the evolving digital economy fuel his exploration of Web3, decentralised finance, and market developments. Sam is passionate about making complex topics more accessible to everyday readers and continues to expand his knowledge through research, trading experience, and industry engagement.

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